Twitter is one of the biggest websites today, and is growing every day. According to different sources, there have been around fourteen million unique visitors to Twitter this month alone. This mind boggling figure is accompanied by the fact that there are around sixty thousands tweets an hour, leading to between one and a half million to two million tweets every day.
So, what do all these huge numbers mean? Well, it means that Twitter is popular. It also means that by not using Twitter for marketing, you’re missing out on a huge amount of hits. This article will discuss different ways to use Twitter effectively for marketing.

#1: Followers in their thousands?
You’d be surprised at the amount of people with tens of thousands of followers on Twitter, but every time I see one of these profiles, I can’t help thinking that ninety nine percent of those are useless. Twitter is like anything really, it’s only effective for marketing if you have quality followers who read your tweets and respond to them. Yes, having thousands of followers does look impressive, but at the end of the day it doesn’t really amount to anything, so is it worth the time you’re spending building up a useless base of followers?
#2: Quality tweets do make the difference
Yes, it’s true. Once you’ve got your quality Twitter followers, you’ll need to feed them with something. The mistake I made with my first Twitter account was to only ever tweet when I had a new post up, and then I’d tweet about that. This is the wrong way of doing things. You need to post quality stuff that people are interested in rather than random crap that will get you nowhere.
#3: Interaction is the key
Out of the tweets I’ve done so far on my account, I’m guessing less than 10% of them are links to my website and posts I’ve done. I try my hardest to interact with other Twitter users by replying to their questions and generally just being a friendly guy. Just for a moment, imagine Twitter as an internet marketing conference. When you get there, you’re hardly going to go around screaming out your website name. You’re going to interact with the other people there and try and make friends. After that, you’ll be able to count on them to help you out if you need it, and they will probably be a quality visitor.
#4: Names are important, too.
Don’t disregard your twitter username, either. You’d be surprised at how many people there are with spammy names. I mean, lets be honest here, who are you more likely to interact with out of ‘see_how_i_make_thousands’ and ‘John Smith’. Well, I know I’d pick the latter everyday of the week.
Time for a shameless plug.
Now I’ve got all the heavy stuff out the way, lets relax and do some tweeting. Follow me @teenius and I’ll not only follow you back, I’ll also promise to help you out as often as I can and hopefully we can be even friendlier!
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Rocking post dude!
You have covered the essential stuff.
Already folowing you
@Farrhad
Farrhad A | The Dollar Diary’s last blog post..Ways To Make Money On Youtube
Glad you enjoyed it
Sorry, might have been a bit simple for seasoned Twitter users like yourself, but hopefully you enjoyed it anyway
I knew you’d come up with a great post idea!! Good Job Simon!
Keith’s last blog post..Ideas For Ideas
Thanks, Keith
By the way, just so everyone knows, I’ve just done a guest post over at Keith’s blog, so check that out!
I love how most people think that just because they have a bunch of followers, they are good at Twitter. I think what should matter the most to you is not how many followers you have, but how you interact with them.
Alex | Blogussion.com’s last blog post..Dealing With Blogging Challenges You Just Don’t See Coming
Very true. If you have 20,000 followers but only 30 of them read your tweets, surely it’s better to only have 1,000 followers where 100 read your tweets
Nice article.
Twitter is a great marketing tool but only if you know how to use it the right way!
Salwa’s last blog post..The Mass Media Marketing Marathon
I agree. A load of Twitter users will ask why their website isn’t being brought loads of traffic, and usually it’s because they have the ‘twitter fundamentals’ wrong
I love TWITTER because I got so many friends all over the world as well as able to get few traffic for my new blogs also. Now I have started to earn few bucks through twitter also!
Kadir’s last blog post..How To Make Money Through TWTAD?
Cool. Do you earn directly through Twitter, or through people visiting your site from Twitter?
My Twitter profile is Adsensing. Please do follow. I’ll follow all of them who follows me. BTW, I love your blog post about TWITTER
Dollar Dude’s last blog post..Make Money Online With Vinefire: Earn $10 to $100 Per Day
I’ll follow you now
Glad you enjoyed the post.
Good post Simon ! Twitter is a great tool for marketers. And I would say before following a person you must see whether he has a avatar for his profile. Usually twitter spams people without profile photo.
Harish’s last blog post..5 Things That Indicate A Successful Blog And Blogger
Yeah. I usually look for a unique avatar and also a unique background, as without at least one of these, the person will USUALLY not be worth following.
Probably an avatar of their own will do the best !
Harish’s last blog post..5 Things That Indicate A Successful Blog And Blogger
Yeah, but it’s also nice to have a custom background, too. Makes you look more professional, and also it looks better if people want to follow you
Very cool and True Post here..
I guess I’m also one of those with Ks of followers but less readers (loyal followers). But its still Twitosphere around
Enk.’s last blog post..3 Things Every Blog should Have
Thanks, Enk. Yeah, your Twitter profile is packed with loads of followers, so I’m sure you must have decent interactions with at least a few of them?!
Not few, but a good amount infact.
How about a blog post about “Best ways to market with twitter” or something related.. worth a try, you write really great, short, simple yet informative !
Enk.’s last blog post..3 Things Every Blog should Have
Yeah, I’ll write that down on my list for future posts
Thanks for the suggestion
Hey Teenius. Nice post. So many people have many followers, but they don’t actually read their tweets.
I’m following you.
teenwebguru’s last blog post..Benifits of Becoming a Webmaster
Thanks for following me
Yeah, I think a lot of people assume that having impressive stats will get them a load of traffic, but more times than not it’s the interaction that counts.
[...] Things To Remember When Using Twitter – Teenius [...]
Great post and very valuable to me as I am fairly new to Twitter! I did see all those profiles with all those thousands and thought the same thing, looks impressive but who can keep up with reading that much, etc…
So quality is key, I like that advice the most. That is why when I joined I did not go randomly following everyone I saw. I want my readers to choose me as consciously as I chose them, this way we all get something more out of it, perhaps some real benefits for which Twitter has great potential!
Thanks
Glad you enjoyed the article! What’s your Twitter URL, maybe we could connect?
[...] Teenius – Make Money Online With A Teenager [...]
I’m new here, very nice blog dude!
Is not the quantity but quality that matters most in the twitter game and this is why I think you don’t have to follow back “every” person that follows you.
Thanks for the great advice on this topic Teenius, keep up the good job!
Glad you enjoyed the post
Yeah, like you say, having quality followers is the key to successful marketing with Twitter (or just making friends!)
Im deffinetely going to be using Twitter to promote my sites. How do you recomend i get followers?
Well, following others is a great way to start. To find people to follow, do a search on the right for the keywords you’re aiming to market, and then follow people who you think would be interested in your tweets
Ooh, i diddn’t know this!
Thanks mate.
Yes, focus should be on quality of tweets for your followers and not the quantity. Same goes for number of followers, silent followers are good to lose than less but interacting ones. Isn’t it ?
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