This is a guest post by Seth Waite, who blogs at Blogging Agenda, where he blogs about loads of different blog related topics. You can also follow him on Twitter @Seth1492.
I have been trying to come up with a unique guest post for Teenius for the last week. Wanting to contribute new ideas while complimenting my talents and Teenius’ current content, I feel I have come up with something everyone can enjoy and learn from.
Reading many of the great posts on Teenius about writing, I found that many of the concepts focused on getting new ideas and writing your article well. Today’s post is about organizing your ideas to form high quality writing hroughout your blog. I feel it is the connecting piece between the articles previously written on this blog.
Organization is an important element in staying on top of your niche. Without developing a systematic way for creating new content, bloggers face the daunting daily challenge of producing useful posts for their readers. Most bloggers are currently at this stage of post production. No system for writing, just a quick sit at the computer to produce today’s post. The concepts I am about to explain will hopefully convince you to change your mind about the way you blog.
To start, I am going to refer to 3 different types of posts on your blog.
- *Blog Content* – current posts and articles on your blog. Some short, some long, often random topics, and hopefully to the point.
- *Pillar Articles* – the most essential content on your blog. Usually 500-700 words long, these posts offer detailed information about something you are expert at. They are the what readers keep coming back to your blog for. An example on Teenius is ‘8 Tips for Writing Quality Articles‘. It is about 600 words, offers a great resource (how to, list, etc.) and is something worth linking to or bookmarking. These are the big traffic pushers for your blog.
- *Sequential Post* – Similar to a series in concept of chronological posts about one topic. Sequential posts build off of each other as they go in order. These are usually smaller posts with about 300-500 words. The concept discussed is an essential follow-up to the previous post and a necessary precursor to the next post..
Now to use the 3 types of posts I have just described in a strategy of blogging. I call it the Backbone Blogging Strategy based off of a previous article on my blog. A visual aid to help you as I describe my strategy can be found here.
The concept uses the following steps to created organized and targeted content for your blog:
- Step 1 – Evaluate your current “blog content” to find useful posts that are both popular and resourceful.
- Step 2 – Prepare to write a “Pillar Article” for your blog by finding a useful topic your readers would love to know more about. Then go through your content that you found to be most useful to serve as the backbone of your pillar articles. Using your previous content you can build the basis of your articles information and link to other more specific information.
- Step 3 – Having created a targeted and well researched pillar article with links to some of your other great relevant content to provide more information, you are now ready to expand the topic. Write out the questions that a reader would have after reading your pillar article. Questions like… ‘How do I implement this?‘ and ‘what’s next?‘.
- Step 4 – Using these questions as the basis of your sequential posts, begin creating content that will answer these questions. Make sure to use an internal links so readers can follow the content sequentially and always return back to your major pillar article.
Using this system will be not only targeted and informative for your readers but much easier for you. After only a few times you will be able to quickly organize and conceptualize your thoughts into useful pillar articles, sequential posts and targeted content.
Your readers will thank you for having so much information on the same subject and will recognize you as an authority blogger on that topic. Following the strategy will also help your blog to have better posts and
more consistent topics within your niche.
Understanding the benefits your readers and writing will have with this strategy, how can you afford not to begin implementing this simple yet effective resource?!














Thanks for the opportunity to write for teenius!
Seth W’s last blog post..How to Get Your Blog From PageRank 0 to PR 4 in 3 Months
No problem. Infact, it’s great to have you here
BTW, you can also click ‘reply’ on people’s comments rather than @’ing people
A very systematic approach to writing for a blog. Nice article, Seth.
Nick Tart’s last blog post..Word of Mouth Spits Like Wildfire
Wow, great in-depth article Seth. You have really displayed some writing talent. I will try to structure my blog like you have said here.
Jake | Web Journey’s last blog post..Google Friend Connect?
Thanks!
A strategy and a content structure are imperative to building quality content.
Seth W’s last blog post..How to Get Your Blog From PageRank 0 to PR 4 in 3 Months
Cool post. I’m glad you talked about sequences because they really are extremely helpful to your readers and they strengthen your content.
Corey Freeman’s last blog post..4 Tips for Developing Content Trails with Sequential Blogging
I couldn’t agree more. Thanks for nice post!
Toan Nguyen Minh’s last blog post..ClickKT With New Design
Great article and very well written
the sequential post issue is indeed very important for readers
Good article to read. For me, I like to read short post. Sometimes, short post can have very informative content.
blinkky’s last blog post..Best Black And White Themes For Wordpress
Yeah, that’s a good point. I suppose a lot of it comes down to personal preference… I’m sure a lot of people would rather see longer articles with more info than shorter articles with less
Really great post. Something different posted there. I agree the fact that we must organise our ideas. Great post Seth
Harish | Blogging Kid’s last blog post..List Building – Why And How ?
Some really good points made here! Will bare them in mind.
Thanks!
Matt Dutton’s last blog post..Upgrading Your Comupter; What Can You Do?
Never take sequential posts lightly when planning; you not only have to think one back but at least one-two ahead every time. It’s not as easy as it looks.
This is also awesome for building up your internal links.
Dennis Edell’s last blog post..3 Tips For A Better Adsense CTR
Exactly right Dennis, it does take some planning and it definitely is not as easy as it looks!
Thanks also for all the kind comments!
Seth W’s last blog post..How to Get Your Blog From PageRank 0 to PR 4 in 3 Months
Hey Seth,
Very very nice post. I know I suffer from inconsistency with my writing on my blog and I should take the time to organise things a little better.
Forest’s last blog post..Musically Motivated Monday – $1 for what???
Forest taking the time to organize is a great way to make writing faster. Too often we are a little hesitant to have to write a new post because we have not spent the time organizing what we want to do next.
With the above strategy you will be able to easily create an outline and then bust out a fantastic post in a lot less time!
Seth W’s last blog post..How to Get Your Blog From PageRank 0 to PR 4 in 3 Months
Well, this is great.
I’m not that organized with my blog when it comes to content, and I should be more!
Thanks for this great post!
Stefan | StudySuccessful.com’s last blog post..What to do after the exams?
This is one of the articles I am looking for. I always like this kind of tutorials to help me out as I am new to this blogging field. And I am pretty stuck many times in finding the ideas for blogging as well as organising it.
This is a very helpful post for people without much writing experience.